Content & Digital Marketer

Key Responsibilities

• Create engaging content (posts, captions, short videos) tailored for Meta, TikTok, Lemon8, and XHS.
• Plan and execute paid ad campaigns to achieve performance goals like leads and engagement.
• Monitor campaign performance, analyze metrics, and optimize for better results.
• Research trends and platform-specific best practices to keep content fresh and relevant.
• Collaborate with the team to align content and campaigns with marketing strategies.